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Beyond Fashion

Fashion magazines are not made to last. Every month there is a new issue with new images, new dreams to sell. One has to remember that fashion magazines produce hundreds of thousands of images to sell fashion. While flipping through these magazines, one surprising image can suddenly catch the eye. This image goes beyond the magazine whose purpose is to sell a garment and to inform potential customers. Here it is about a photographer’s vision, new aesthetics at play, a narrative that reaches far beyond fashion.

At one time, the only place to see a fashion photograph was in the pages of a magazine or possibly stuck to the wall of a teenage girl’s bedroom; but things have changed, with museums holding major exhibitions, galleries and auction houses selling fashion images, and publishers constantly releasing new titles devoted to fashion photography. Removed from its original context (the magazine page), fashion photography is art’s rising star. The art world is much more accepting of fashion photography because museums have moved from high art to an all-embracing visual culture. For a long time, fashion photography was seen as exclusively commercial. However, contemporary photographers don’t necessarily conceive of their work as fitting into one single category or medium.In the 21stcentury, boundaries between editorial work, advertising work and personal work are now blurring. Digital media have changed the way photography is reported, consumed and shared. With the explosion of street-style blogs, Instagram and Pinterest, fashion photography has become the new visual language.No longer regarded as frivolous, it has been elevated to the status of an art form.

The show includes the work of the most acclaimed fashion photographers today, such as Nick Knight, Paolo Roversi, Peter Lindbergh, Miles Aldridge, Ellen von Unwerth. It will also involve photographs and films of the new generation, Blommers & Schumm, Solve Sundsbo, Daniel Sannwald, Viviane Sassen or Erik Madigan Heck, all highly talented artists who are taking the lead in the years to come. The photographers brought together in this exhibition have looked anew at the potential of fashion photography and created an imagery that goes far beyond fashion.


Number of works:

The show includes 100 photographs, by 50 artists

Exhibition structure:

The show is divided into four different sections: Fantasy, Allure, Surrealism and Realism. Another section dedicated to the moving image recognizes that film has become an important element of today’s fashion imagery. The one-hour programme is dedicated to SHOWstudio, a website founded in 2000 by photographer and filmmaker Nick Knight. Also included in the exhibition are materials produced by emerging artists affiliated with the London College of Fashion.


Miles Aldridge, Kent Baker, Michael Baumgarten, Olivia Bee, Blommers & Schumm, Koto Bolofo, Coco Capitan, Elinor Carucci, Elaine Constantine, Maisie Cousins, Jack Davison, Jonathan de Villiers, Horst Diekgerdes, Zoë Ghertner, René Habermacher, Ben Hassett, Aimée Hoving, Ina Jang, Paul Jung, Sebastian Kim, Nick Knight, Anaïs Leu, Feng Li, Peter Lindbergh, Glen Luchford, Erik Madigan Heck, Raymond Meier, Jean-Baptiste Mondino, Hanna Moon, Marton Perlaki, Paolo Roversi, Daniel Sannwald, Viviane Sassen, Scheltens & Abbenes, Scott Schuman, Heji Shin, Emma Summerton, Sølve Sundsbø, Juergen Teller, Mario Testino, Inez Van Lamsweerde & Vinoodh Matadin, Willy Vanderperre, Ellen von Unwerth, Ben Watts, Bruce Weber, Kiki Xue, Yelena Yemchuk, Txema Yeste
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Foundation for the Exhibition of Photography
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Foundation for the Exhibition of Photography
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T+33 6 62 01 69 87
Foundation for the Exhibition of Photography
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